Does your day look like this?

Get the yes! 
Create the invoice
Design the questionnaire
Generate the contract
Send the contract
Send the invoice
Send the questionnaire
Set up the Asana board
Set up the Google Drive folder
Send out an onboarding email, package, and gifts

60 mins. 

Write the content for your next freebie
Figure out how to make it look nice in Canva
Spend hours inputting the content to get it just right
Head over to Active Campaign to set up the email automation
Realize you had no idea WTF you’re doing
Read a few help articles
Set up a few triggers (at least you think you’re doing it right)
Draft emails for your funnel
Sit and contemplate how many emails to send and how long to wait before each email
Finally, decide on an amount
Second, guess yourself
Tweak it some more
Finally, get it set up
Draft social posts for the freebie
Add the freebie link to your website
Add the freebie link to your Instagram and Facebook content
Promote the freebie in the groups

5 hours.

Dig up the posts you spent 2 hours planning this weekend
Post to your Instagram page, Facebook Page and Facebook Business Page, oh and maybe LinkedIn too, why not?
Jump over to the groups to post
Get lost in interactions

30 mins

Dive into Squarespace or Wordpress to publish the post you spent hours crafting this weekend
Remember you forgot to create the graphic that goes with
Jump over to Canva to design the graphic
Go back to finish publishing the post
Try to understand what SEO means and what you need to do for your post to actually get seen
Publish the post 
Share to all social channels with hashtags and thought-provoking texts
Set up the email newsletter linking to the blog

60 mins

Check the Facebook ad performance 
Troubleshoot why it’s not converting
Reach out to the Facebook group to find out what you’re doing wrong

45 mins

Land another prospect call
Jump back and forth between the calendar and your DMs to get the call set up
Finally, get the call set 
Send over the invite

15 mins

And on and on and on…

The chaos is real. 

The frustration of not having enough time in the day to carry out proper engagement to meet your ideal clients is viscerally present...always. 

And none of it was part of your plan when you decided to start your own business. 

The hours that you spend each day on the work that is not within your zone of genius drains your business dry…

Not to mention it sucks out your motivation. 

The one thing that you can do to ignite yourself and your business again and really up your profit is to get the support you are missing. 

Once you have that support, you are now heading up a team. You are no longer a solopreneur. You now have the luxury of working only parts of your business that will actively generate revenue, which means you grow and scale faster than ever before. 

Having support like this is one of the most freeing things you can do for yourself, your peace of mind, and the profits that you crave coming in. 

But…

You can’t just team up with anyone. 

You need someone who has a proven track record of helping business owners win. 

That would be me. 

And I’m that proven track record you’re looking for. 

Because an OBM is a hugely important investment. But an OBM with a successful marketing background is not just an investment, she’s an asset.

While a typical OBM would be able to set up your systems, help you get organized and run the backend, an OBM who knows real-world marketing, has her eye on strategies and growth opportunities as well. 

That means I understand your market, not just you. I know where to help you connect with people, when to ask for upsells when it’s okay and how to offer downsells that don’t cheapen your value...and so much more. 

Systems and organization are great. Support is life-changing. 

But to have someone who understands how to bring in revenue? That is a power-up for your business. 

“Katelyn has been amazing to work with! She really helped me by setting up workflows and streamlining my processes. Katelyn has been such a joy to work with in that she really took the time to work out all of the details of how customers should move through my funnel. She handles everything with such professionalism and care. I will definitely continue to work with Katelyn and I can't wait to see how she continues to help my business thrive!” - Sam DiNicola

Who Am I to Help You Get Into Your Zone of Genius?

How I Work As Your OBM… because I am not your regular OBM

As your online business manager (OBM), I can take any of the following items OFF your to-do list: 

SYSTEMS & STRATEGY

• Day-to-day operations

• Analyze, streamline and simplify processes

• Maintain and assure all accounts and back-end sites are functioning properly

• Create and Execute a digital marketing and public relations strategy for your business, launch, event, etc.

• Assist in developing a sales funnel

• Manage email list and develop list building strategies

• Email Marketing Campaigns / Template design & execution

• Set up automations and sequences

• Identify and set-up new tools to help run your business

• Manage budgets, cash-flow, and income/expenses

SOCIAL MEDIA / COMMUNITY MANAGEMENT

• Overall content strategy and planning

• Repurpose and organize content

• Facebook Group / Page Creation

• Moderating & Commenting in Facebook Groups

• Boosting Facebook Posts

• Instagram Set-Up / Post management

• Scheduling Content

• Analytic analysis / Insights

• Other social channel management available upon request

PROJECT / EVENT MANAGEMENT

• Your team (graphic designers, VA, advertising, web team, tech team, copywriters, etc.)

• Vendors / Contractor management

• Short-term and long-term timelines

• Project kick-offs

• Meeting scheduling

• Deliverable tracking

• Basecamp / Asana Project Management Tool

• Google Drive Organization

• Creating / Managing Spreadsheets

• Assist in event-specific planning, VIP Days or retreats

CLIENT SERVICES

• Create a custom, templated client on-boarding experience

• Manage client-specific email inbox

• Filter client messages

ADDITIONAL SUPPORT

• Implement minor tweaks (such as changing out photos or editing copy) to your website

• Brainstorm / Collaborate on ideas and business strategy

• Pitch your business to other podcasters, influencers, and media

And when I do, your life not only becomes easier, your business can grow FASTER. 

Lean into the freedom of letting all of this go. 

Because THAT’S where your zone of genius and scalability lies.

Apply to work with me on a monthly retainer.

Please fill out the form at the link below and I will be in touch.

“If you’re on the fence about whether or not you need Katelyn’s help, think about what your time is worth, what your mental health is worth, the anxiety or the “working around the clock.” Let Katelyn help you work smarter instead of harder.

In my time working with her, I have learned more about social media, what was attractive to my clients and the best way to sell to them. But more importantly, I was able to cut back my work days to 3 days a week and automate most of my processes, so I can now focus on growing other parts of my business.

What I loved most about working with Katelyn is she was able to take all of my ideas, which were running in every direction, and drive them toward something I could be successful at and monetize.

Without Katelyn, my business would not be running on its own allowing me more time to focus on things I love to do while creating new avenues of sales.

I started with Katelyn when all I had was an idea, and then by the end of our time, the business has grown, is running well, and I may actually take on a full time person to take over the portion Katelyn and I grew and move on to my next passion… Passive income!” - Diana Ciruolo